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Either Motors is the brand behind the popular Royal Enfield motorcycles. In India, Royal Enfield is known for its classic retro-looking 350cc-650cc motorcycles. The company now aims to create a new perception among the customers, with the goal to launch […]

Manufacturers releasing smart campaigns aimed at rivals and highlighting their own strong points isn’t new in the advertising world. There were those famous cola wars and car and bike manufacturers too have indulged in some puddle-splash in the past. Having

The transition towards electric vehicles is expected to be one of the most important changes towards a sustainable future. To make this move successful, popular car manufacturers like BMW are working on their EVs. Showing its progress, BMW has unveiled

Daimler India Commercial Vehicles has inaugurated 10 new touchpoints for BharatBenz commercial vehicles in an online event celebrating Diwali. Together, the new facilities will add around 3,00,000 sqft of workshop space including more than 40 mechanical bays. This increases the

Motorcycles play a very important role in strengthening police forces around the world. In India too, the induction of two-wheelers in the cop fleet isn’t a new thing. While previously we used to see the likes of Royal Enfield motorcycles

The demand for personal transport has increased exponentially due to the ongoing COVID-19 pandemic, social distancing norms, and the disrupted public transport. Manufacturers like Maruti Suzuki are already enjoying great demand and positive sales growth. To give this a further

American motorcycle manufacturer Indian Motorcycle has officially announced prices and has started accepting bookings of its 2021 model-year lineup. The new lineup, which includes new model iterations, next-level technology upgrades, and a robust offering of genuine Indian Motorcycle accessories available

Piaggio Vehicles Pvt Ltd recently announced the opening of brand-new dealerships in Mahim – South Mumbai for its iconic Vespa and sporty Aprilia. The new showroom offers various products under the Vespa, Aprilia SR and Storm range. The new dealership