Triumph Motorcycles is beginning its journey in India today with the official event launch in Delhi. While there is still some time before the products are officially launched and the prices are revealed, the UK based company has already gone live with its website in India.
On the new website, Triumph has listed down a whole range of motorcycles. While we cannot say with confidence whether all of the listed bikes are getting launched today, it sure is positive sign. Seems like they are gearing up for an all-out attack on the premium bike segment. The models listed on the new website include the Tiger 800XC and Tiger Explorer in the adventure category and Bonneville, Bonneville T100 and Thruxton in the Classic segment. Then you have the massive Rocket III Roadster and Thunderbird Storm populating the Cruiser genre.
However, the meat of the market for India is in the Roadster and Supersports categories where the more affordable, more likeable and more suitable bikes for this market reside. The Speed Triple and Street Triple populate the Roadster segment, while the highly anticipated Daytona 675 ABS and Daytona 675R are decorating the Supersports section
In addition to the listing of the motorcycles, the website also has sections for performance and visual enhancement accessories and riding gear. The website also talks about the service and spares very prominently, trying to put some faith in the prospective customers’ heart about the ease of service and availability of spares.
There is also a section which acquaints the user about the history, heritage and philosophy or Triumph. It also thrown light on the adventure activities carried out by the bikemaker. Finally, a News and events section keeps the users abreast with the latest happenings revolving around the brand
Check out the new website at triumpmotorcycles.in while we prepare for our LIVE launch coverage story.