Jaguar Land Rover India has launched its new Smartphone integration platform, InControl Apps that has been developed in association with Bosch. The Jaguar Land Rover InControl Apps platform transfers the interface from the phone to the in-car infotainment touch-screen, allowing users access to popular apps, thus enhancing user experience. Jaguar Land Rover and Bosch have worked with leading third party app developers, especially from India, to enable access to an initial suite of Android and iOS compatible applications. The India-customized platform will allow access to apps in India like NDTV, Hungama, MapmyIndia and Zomato.
“InControl Apps will enhance the overall luxury experience of our vehicles and provide technology savvy customers a more convenient option to access their favorite apps. This is an exciting new technology addition to Land Rover vehicles, which have already become popular for their design, performance, craftsmanship and luxury credentials,” said Rohit Suri, President, Jaguar Land Rover India Ltd (JLRIL).
Speaking on the occasion, Vijay Ratnaparkhe, Managing Director, Robert Bosch Engineering and Business Solutions, said, “I am often asked whether phones will integrate with cars or perhaps phones will replace navigation systems. This smart phone integration solution is the best of both worlds. We ensure that ultimately technology serves the consumer in a convenient and safe way. For the tech savvy consumer, our products are built to delight. We are excited to be collaborating with Jaguar Land Rover India because both of us endorse quality craftsmanship to benefit the customer.”
The InControl Apps platform is now available on 2016 Model Year Range Rover, Range Rover Sport, and Discovery Sport and will be rolled out on other Jaguar and Land Rover vehicles subsequently.