Ford Figo Aspire launched; prices start at INR 489,990

The Ford Figo Aspire has been launched in India, with prices starting from INR 489,990.

Ex-showroom Delhi Prices:

• 1.2-litre Ti-VCT Petrol – INR 489,990 (Ambienete); INR 576,990 (Trend); INR 669,990 (Titanium); INR 724,990 (Titanium+)

• 1.5-litre TDCi Diesel – INR 589,990 (Ambienete); INR 676,990 (Trend); INR 769,990 (Titanium); INR 824,990 (Titanium+)

• 1.5-litre Ti-VCT Petrol AT – INR 779,990 (Titanium)

Based on the next-generation Figo hatchback, also known as the KA, the Aspire is Ford India’s first sub-4 meter compact sedan. It’s also one of the prettiest one around in its segment. Style notwithstanding, it’ll have its work cut out by formidable opponents like the Maruti Swift Dzire, Honda Amaze, Hyundai Xcent and the Tata Zest. It will be manufactured at Ford’s recently inaugurated Sanand plant in Gujarat.

Read – Ford Figo Aspire Review

The Figo Aspire is available with a choice of three engines – a 88 PS 1.2-litre Ti-VCT petrol unit paired to a 5-speed manual transmission, a 112 PS 1.5-litre Ti-VCT petrol unit paired exclusively to dual-clutch 6-speed ‘PowerShift’ automatic transmission, and a 100 PS, 1.5-litre turbocharged diesel unit coupled to a 6-speed manual transmission. ARAI has rated the three engines at 18.16, 17 and 25.83 km/l in terms of fuel efficiency, respectively.

Ford Figo Aspire Brochure:

The new Ford compact saloon will be available in 7 colour choices – Ruby Red, Sparkling Gold, Oxford White, Tuxedo Black, Deep Impact Blue, Ingot Silver and Smoke Grey. Features on the new Ford Figo Aspire include the MyFord Dock (found on lower variants), voice-activated SYNC infotainment system with support for Bluetooth, USB and Aux-in, power-folding ORVMs, automatic climate control, Ford’s intelligent MyKey, leather seat upholstery etc.

Safety features include six airbags (on the Titanium+ trim), ABS with EBD, electronic stability programme, Hill Launch Assist, ‘Perimeter’ theft alarm system etc.