Audi India has announced the launch the Audi Q-Drive 2014, the 3rd edition of the activity in India. Audi Q Drive 2014 will be held across more than 30 cities this year. Audi enthusiasts and customers will get to experience the Audi SUVs – Audi Q7, Audi Q5 and Audi Q3 with the event. Chennai and Hyderabad will host the first leg of the Audi Q-Drive 2014.
The Audi Q-Drive 2014 will be held between February and December in more than 20 cities including Ahmedabad, Bengaluru, Bhopal, Bhubaneswar, Chandigarh, Chennai, Coimbatore, Delhi, Goa, Gurgaon, Hyderabad, Indore, Jaipur, Kanpur, Karnal, Kochi, Kolkata, Lucknow, Ludhiana, Mangalore, Mumbai, Nagpur, Nashik, Pune, Raipur, Surat and Vadodara among others and will touch base with over 6000 customers.
The drives will be held over 2 days in each city and people will get a chance to drive the Audi Q SUVs under trained supervision. Different engine variants of Audi Q7, Audi Q5 and Audi Q3 to be available in the Audi Q-Drive fleet.
“After two consecutive successful years of the Audi Q-Drive in India, I am confident that this year, even more people will enroll in the Audi Q-Life and experience our brand philosophy of ‘Vorsprung durch Technik‘,” said Mr. Joe King, Head, Audi India.
The continued strong demand for Audi Q SUVs have helped Audi India to retain its leadership position in luxury SUV segment and the company intends to consolidate it further this year.
Audi India plans to expand its network to 40 dealerships by the end of 2014 from its existing 31 centers. The company opened a new showroom in Nashik earlier this year and Mumbai South, Lucknow, Bhubaneswar, Delhi Central, Karnal, Vadodara and Mangalore last year. Further developments include Visakhapatnam and Noida among others.