Audi India, the Indian subsidiary of popular German luxury car manufacturer, has clocked a growth of 57.42% over the same period last year (May 2012: 451 units). For the period January to May 2013, the brand with the four rings grew by 24.8%, delivering 4096 units as compared to 3282 units during January to May 2012.
“2013 is proving to be a great year for Audi in India. Not only are we achieving spectacular growth month on month, we also achieved market leadership in the luxury car segment in India. It is now important to sustain this momentum to reinforce our leadership and I am confident that we will achieve our sales target of 10800 units (+20%) by the end of this year. At Audi, we have demonstrated over the past 6 years how to delight customers through technology and highly innovative concepts that are in line with our philosophy of ‘Vorsprung durch Technik’. Today, we have emerged as a dynamic and visionary brand with cars that exemplify sportiness, progressiveness and sophistication. All this gives us the confidence to continue to expand our innovative product range, dealer network and introduce some unique engagement initiatives for our customers and prospects.” said, Mr. Michael Perschke, Head, Audi India.
“At Audi, we have always been at the forefront of offering our customers a luxurious and sporty driving experience. After Delhi and Mumbai, we rolled out the Audi sportscar experience in Pune and Goa this month where our customers got an opportunity to experience the sporty range of our cars. Audi sportscar experience will now travel to Bhubaneswar and Delhi,” added Mr. Perschke.
Audi India plans to expand its network to 34 dealerships by the end of 2013 from its existing 26 centers. The company opened new showrooms in Mumbai South, Lucknow and Bhubaneswar this year. Last year saw the opening of world-class Audi showrooms in Raipur, Kanpur, Goa, Navi Mumbai, Coimbatore, Delhi West, Nagpur and Bhopal. Further developments include Noida and Vadodara among others.
The Audi model range in India includes the Audi A4, Audi A6, special edition Audi A6, Audi A7 Sportback, Audi A8L, Audi Q3, new Audi Q5, Audi Q7, Audi S4, Audi RS5 Coupé, Audi TT Coupé, the super sports car new Audi R8, Audi R8 Spyder and the Audi R8 V10 plus available across the country: in Ahmedabad, Bengaluru, Bhopal, Bhubaneswar, Chandigarh, Chennai, Coimbatore, Delhi South, Delhi West, Goa, Gurgaon, Hyderabad, Indore, Jaipur, Kanpur, Kochi, Kolkata, Lucknow, Ludhiana, Mumbai South, Mumbai West, Nagpur, Navi Mumbai, Pune, Raipur and Surat.
This growth is clearly felt on the roads. Number of Audis moving on roads in my area is growing day by day.