Yamaha Motor India has launched new color variants for the FZ, FZ-S and FAZER. New colors and vibrant graphic schemes are targeted at boosting sales for the three bike models. A total of 3 new colors in FZ and 4 new colors in FZ-S and Fazer series each, have been introduced including new graphics.
The details of the new color variants are:
1. FZ- Absolute Black, Brute Blue and Storming Red (Main Color)
2. FZ-S- Tempest Blue, Fearless Black, Raging Red and Glory Gold (Main Color)
3. FAZER- Getaway Blue, Milestone Black, Rising Red and Streak Red (Main Color)
Yamaha launched the variants of FZ series and FAZER keeping in mind these young and enthusiastic customers who are always looking to upgrade to a more stylish product to match. The new colors should help Yamaha improve its sales this year. Furthermore, promotional campaigns for FZ Series and FAZER bikes has been launched with the tag lines, “Heads don’t just turn, they bow” (FZ Series) and ‘’For Some, One life is enough”(FAZER).
Speaking about the bikes, Mr. Jun Nakata, Yamaha Motor India Sales Pvt. Ltd. said, “Our FZ Series and FAZER bikes have gained immense popularity over the past few years. The launch of new color variants is a clear illustration of how the market has responded to our bikes. Our strategic intent is to provide customers with stylish variants to suit their personalities. We have launched the FZ Series and FAZER bikes in new looks in terms of color and graphics. There are no changes in the product features, but we are confident that these variants too will be an instant hit amongst the biking enthusiasts.”
The new FZ will be available at a price of Rs. 70, 250. While the FZ-S and FAZER series will be priced at 72,280 and 77,380 each. All these prices are Ex-showroom Delhi.