Yamaha India launched it’s new FZ and FZ-S bikes yesterday. During the launch, we did hear the Yamaha top-brass speak about how business has picked up in the last few years and it reflects in the Two-wheeler sales report they published today. Yamaha Motor India Sales Pvt. Ltd. has registered a growth of 14.3% in domestic sales during June’ 2014 as compared to the corresponding period last year. Along with its innovative efforts, ongoing customer-centric activities, exciting product line-up and the addition of ‘Alpha’ has been instrumental in boosting its sales.
The company sold 40,666 units in June 2014 as against 35,561 units sold in June last year in the domestic market thereby registering a domestic sales growth of 14.4%.
Elaborating on the results, Mr. Roy Kurian, Vice President – Sales & Marketing, Yamaha Motor India Sales Pvt. Ltd, said, “The incessant growth numbers are a sign of Yamaha’s robust business plan and strategic customer engagement programs. The month has ended on a very positive note for us as we launched new variants under the FZ series – FZ Version 2.0 and FZ-S Version 2.0 yesterday. We have had other launches as well this year, however, Alpha, launched at the Auto expo, continues to be a fundamental growth driver for us. This is indeed the reviving times for the industry as we have an industry-friendly and an absolute government at centre. With these developments, the positive sentiments have also started to grace the industry.”