TVS Switches Gears For The Development Of Electric Powered Two-Wheelers

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The development rate of electric two-wheelers follows a low set slope in comparison to the rapid development taking place in the four-wheeler segment. With emission norms getting stringent and the government pushing its plans to boycott the use of internal combustion engines in favor of electric-powered vehicles, there are just a handful of electric powered two-wheelers currently available in the Indian market.


TVS Motor Company intends to boost this level of development for electric two-wheelers and has disclosed its ongoing plans for developing the right product. Being India’s third largest two-wheeler manufacturer, TVS is one of the few major OEM’s who have taken the responsibility of launching a line of electric-two wheelers in the domestic market in the foreseeable future.


What type of electric-two wheelers will be produced by TVS is a question that will be answered in the near future, but as speculations go, it should begin with an electric scooter. We expect the same robust durability and manufacturing quality from the Chennai-based company, who has delivered some quality two-wheelers such as the TVS Jupiter and the Apache RTR 160 and has a fair bit of prior experience in the electric segment as well.

TVS Motor Company Vice President (Marketing), Commuter Motorcycles, Scooters and Corporate Brand, Aniruddha Haldar spoke to the media in a recent interaction and said, “We are very keen on that (electric) space and as a major OEM in the two-wheeler space we believe that we will have a strong presence in the electric segment as well. We have been working on it for quite some time. In the past we had products (electric) too. We continue to work on that and as technology has grown, so has our capability


TVS now joins the list of manufacturers who produce battery-powered scooters in India. Despite the efforts put into by Hero Electric and Lohia and the support provided by the government itself, electric powered two-wheelers have failed to strike the right chord when it comes to sales. A relatively low annual sales figure is recorded for electric powered two-wheelers ranging from 15,000-20,000 in comparison to a staggering 1.7 crore units per year for petrol powered two-wheelers.

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