Tata Zest and Bolt launch imminent; Drive to ramp-up dealerships initiated

Tata Zest and Bolt launch preparations kicked off as Tata Motors ramps up its dealership network across the country

Added in: Tata Motors

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With the imminent launch of the Zest compact sedan and Bolt premium hatchback, Tata Motors in association with its channel partners, has announced a major recruitment drive, hiring a workforce of over 3,000 staff across all Tata Motors full range dealerships nationally. The company and dealers, will shortlist and recruit candidates who will be given roles such as Customer Advisors, Team Leaders and Sales Managers, across more than 200 dealerships. Prospective candidates will be evaluated through a newly introduced recruitment process wherein they would undergo aptitude and psychometric test. These tests, exclusively developed with help from experts in this field, will measure the candidate’s orientation towards sales.

Commenting on this announcement, Mr. Ranjit Yadav, President – Passenger Vehicles Business Unit, Tata Motors, said, “In line with our vision and strategy to provide an enriched purchase experience, we have undertaken a revamp expedition of showrooms and expansion of our dealership workforce to prepare for the launch of our exciting global cars, Zest and Bolt. We are gearing up as we move closer to the launch. Besides our new range of products, our retail experience will also go through a sea change. Our customer-centered cars are being backed with customer-engaging purchase experience at our dealerships. This is a step forward for us in reinforcing our commitment to provide best-in-class purchase experience.”

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