Rolls-Royce Summer Studio at Porto Cervo, Italy, is unlike any other, and made its first appearance in the summer of 2014. The Studio has been designed to present customers and guests with a supremely luxurious yet informal setting. This ‘dealership’ is more akin to a club or lounge, rather than your dull and traditional average dealership environment, and it shows.
The Summer Studio has a fleet consisting of the stunning Rolls-Royce Phantom, Ghost and Wraith. The luxury cars are on-hand, should a guest wish to experience a ‘test drive’ on the picturesque coastal roads of Costa Smeralda, on the island of Sardinia. There’s also a discreetly placed Atelier to allow RR’s elite clientele to commission a Bespoke Rolls-Royce, should they wish to do so. This Studio will be playing host to an array of exclusive events throughout the summer season, much to the delight of the British luxury carmaker’s customers/guests. The Summer Studio will open between Saturday 18 July 2015 and Friday 18 September 2015.
Three limited edition bespoke Porto Cervo Rolls-Royce Wraiths await guests visiting this special dealership. The exterior of these Wraiths are draped in Azurite Blue paint scheme, which is accented by the distinctive Promenade du Port emblem. These are found not only in the form of an arctic white hand-painted coach line, but also embroidered onto the headrests. A stark arctic white interior provides a contemporary finish with clean lines accented in a cool contrasting navy, offset against open grain Royal Walnut Canadel Panelling, orientated at 55 degrees, then carefully book-matched creating a perfect mirror image through the centre line of the car.
The Rolls-Royce Wraith (for representation purpose only)
Guests can experience sounds of the island’s summer, whilst being seated in the cocooned cabin of these uber-luxury cars. The cabin features 18 high-fidelity speakers, which are positioned all-around to ensure occupants enjoy a studio listening experience. The night sky over the marina is echoed in Wraith’s starlight headliner, courtesy to 1,340 fibre-optic lights. These being bespoke Rolls-Royces, there’s an up-lit Spirit of Ecstasy.