Official Release- Tata Aria facelift launched; prices start at INR 9.95 lakhs

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Tata Motors recently launched the Aria facelift, bringing in a considerably updated version of its flagship product.

The Aria gets new clear lens tail lamps and black bezel double barrel headlamps, which come to give a slightly more premium touch to the exteriors. Under the hood, the new Aria facelift sports an updated 2.2 litre VARICOR engine that has a max power of 150PS and a peak torque of 320Nm. The updated Aria has an ARAI certified fuel efficiency of 15.05km/litre. The new engine with VGT (Variable-Geometry Turbocharger) supplies a healthy a lower-end flat torque, which kicks in from as low as 1500 rpm, for a more precise response from the engine, improving in-city driving capabilities.

The Aria facelift features a high end sound system that has been acoustically tuned for optimum performance and boasts of four mid-range speakers, four tweeters, one centre speaker and 1 sub-woofer. This audio system comes from JBL, a unit of Harman International Industries, Inc., which specializes in audio equipment for consumers and for the entertainment and automotive industry.

Mr. Ankush Arora – Senior Vice President (Commercial), Passenger Vehicle Business Unit, Tata Motors Ltd., said, “At Tata Motors, the core philosophy behind the launch of every new vehicle is anticipating what our customers need and blending it with the best-in-class technology and design engineering. In–line with HORIZONEXT, we at Tata Motors have imbibed an aggressive four-pronged customer-focused strategy in the all-new Aria, giving our ever-discerning customers a vehicle that is more powerful, more fun, more reliable and extremely safe”.

Some of the features that the updated Aria has include- an in-dash Navigation System, Power retractable ORVMs, Ultrasonic Reverse Guide System and Driver Information System (DIS). Also available are darkness sensing- ‘follow me home’ headlamps, cruise control, Blue 5 connect and rain sensing wipers.
The Aria comes equipped with Six airbags (driver, co-passenger, side and curtain airbags) on high end variants.

The updated Aria is fitted with a new timing belt, with improved durability to 200,000 kms. A new replaceable cartridge-type pre-filter, provides for improved filtering for enhanced robustness of fuel injection system. The updated engine comes with a warranty of 3 years or 150,000 kms, whichever is earlier.

Available in 3 variants, the new Aria is being launched in three trims – PURE LX, PLEASURE and PRIDE 4×4, and starts at a price of Rs 9.95lakhs. The all-new Aria comes with a vehicle warranty of 3 years or 100,000 kms, whichever is earlier.

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