Official: Ferrari enters India with Shreyans Group

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Luca di Montezemolo with Ashish Chordia

A few weeks back we brought you the dope on Ferrari planning to enter India with Shreyans Group. It’s official now. The Maranello based company will bring its exotics to the country via Shreyans Group, which is also into the business of importing some other brands of sports cars in the country.

The first Ferrari dealership in the country will be opened in April, followed by another dealership in Mumbai in the second half of 2011. The Shreyans Group will setup an independent Ferrari India office with Ferrari experienced professionals to manage the upcoming dealer network.

Ferrari will bring to India some of its best international offerings. From the cultured Ferrari California, to the bigger 500GTb Fiorano, to the latest Ferrari FF, we’ll get them all.

The first Ferrari dealership in the country will be custom designed to stay true of the legendary heritage of the Italian carmaker, and to make its customers feel special. There would also be an exclusive personalization area to support the client in choosing the many options to uniquely configure their new Ferrari. It will also be sided by the official Ferrari Service, and their combination will guarantee a top-level experience enhanced by the customer best in class service.
Speaking on the development, Ashish Chordia, Chairman of the Shreyans Group said, “We are proud to announce the partnership with Ferrari today. This brand represents for us the epitome of success and we are proud to partner with one of the world’s most desired brand. We will establish a highly qualified network of Ferrari dealers across India to cater to the discerning needs of our customer”.

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