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New Mahindra Big Bolero Pik-up Launched at INR 6.30 Lakh

Mahindra & Mahindra Ltd. today launched the Big Bolero Pik-up, which is nothing but a bigger version of the Bolero Pik-up. The Big Bolero Pik-up has a cargo body length of 9 feet (2765 mm) and payload capacity of 1,500 kgs. It has been priced at INR 6.15 lacs (BS-3 ex-showroom Pune) and Rs. 6.30 lacs (BS-4 ex-showroom Pune).

Mr. Veejay Ram Nakra, Senior VP, Sales and Customer Care, Automotive Division, M&M Ltd with Mr. Mahesh Kulkarni - VP, Marketing, M&M Ltd at the launch of Bolero Pik Up in Pune today

Designed to cater to the needs of stand operators, businessmen and traders the Big Bolero Pik-up will be available in 2 variants – offering payload capacities of 1,250 kgs and the 1,500 kgs. Powering the Pik-up is Mahindra’s MDI Engine which has an output of 46.3 kW @ 3200 rpm (63 HP) for BSIII variant and 52.2 Kw @ 3200 rpm(70 HP) for BSIV variant.

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Speaking on the launch, Pravin Shah, President & Chief Executive (Automotive), Mahindra & Mahindra Ltd. said, ” Being the leader in the pick-up segment for over a decade, we have made our systems and processes robust to understand and address the evolving needs of our customers. Infact, we keep introducing new products and technologies at regular intervals to enable our customers to progress in life. The launch of the Big Bolero Pik-up with superior value proposition is a veritable step towards this direction. The big cargo box and high payload capacity, combined with the fuel efficient high performance engine will enable the customers to earn more, while the spacious and comfortable cabin will offer a fatigue free drive. With this launch, we have further upgraded our pick-up range to offer best-in-class value and efficiency to the customers.”

The Big Bolero Pik-up will be manufactured at Mahindra’s Kandivali Plant. In addition to the 1,250 Kg and 1,500 Kg variants, the Big Bolero Pik-up will also be available in CBC (Cowl Body chassis).

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