Mercedes Benz India is certainly looking poised to regain its position of being the highest selling German luxury car maker in India. The Stuttgart based carmaker, who was outsold by both Audi and BMW in recent past, is gradually climbing its way back to the top. The carmaker has already overtaken BMW India and intends to dethrone Audi India in near future. Helping the Indian subsidiary of the carmaker with this will be a range of new car launches that would aim to up the ante in their respective segments.
The carmaker has already launched the B Class and the A Class in India and the next highly anticipated car to come from the highly recognized car maker would be the CLA Class. The CLA will become the entry level sedan in Mercedes India’s line up and would open gates to a new segment of Indian premium car market.
Also headed to India are other upcoming Mercedes cars such as the GLA Class crossover. Now it has emerged that coming our way this year could be the all new 2014 Mercedes S Class that was unveiled in few days back.
The new 2014 S Class looks poised to raise the bar in its segment and become the next big thing in opulence, safety and style.
The new gen S Class comes ‘overloaded’ with gizmos and has features such as seats with ENERGIZING massage system, integrated telephone for rear seats and a high end Burmester® High-End 3D Surround Sound system with 24 high-performance speakers and 24 separate amplifier channels with a total output of 1540 watts with a set of 12.3 inch TFT screens for in car audio visual entertainment among others. A new feature called AIR-BALANCE package takes care of perfume atomisation in 4 different fragrances, ionisation and efficient filtration inside the car. The THERMOTRONIC automatic climate control in the rear has two additional cooling zones. The new car benefits from ROAD SURFACE SCAN (optional) that detects undulations in the road surface through the stereo camera and the MAGIC BODY CONTROL tunes up the suspension to tackle the changing surfaces in real time. The standard equipment for the new S-Class reads an Adaptive Damping System ADS PLUS and an improved version of AIRMATIC full air suspension system.
Safety features include next generation set of features such as Active Parking Assist, Active Lane Keeping Assist, Night View Assist Plus, Distronic Plus with Steering Assist, Brake Assist Plus with Cross-Traffic Assist, Pre-Safe Brake with pedestrian recognition etc.
Powering the new S Class is a 4.7 litre twin turbo V8 pumping 455 bhp and 700 nm of torque. Power is transmitted to rear wheels via a 7 speed auto transmission. The new S-Class motor is claimed to be extremely frugal for its class and implementation of “Efficient Technology” has almost halved fuel consumption to 4.4 litres per 100 kilometres. Mercedes claims a 0-100 kph sprint of 4.8 seconds for the new S Class.
We just can’t wait to drive (and to be driven around) in the new 2014 Mercedes S Class.