MINI India has introduced MINI on Tour, a platform to provide the MINI go-kart experience across 18 cities in India. The MINI on Tour will be held in Lucknow from September 21-24, 2017 and will be stationed at Hotel Clarks Awadh, Hazratganj from 21-22 September and Wave Mall, Gomti Nagar from 23-24 September. Post Lucknow, it will travel to Kolkata, Indore, Ahmedabad, Ludhiana, Dehradun, Pune, Goa, Mangalore, Mysore, Kochi, Coimbatore, Salem, Vijayawada and Bhubaneshwar as part of the tour from August to December 2017.
MINI on Tour is a mobile showroom featuring the brand flagship, the MINI Clubman on display and offers a chance to experience and test drive the entire MINI range of cars available in India which includes the MINI 3-door, MINI 5-door, MINI Convertible, and the MINI Clubman. MINI on Tour will be stationed for four days across two prime locations in each city.
Vikram Pawah, President, BMW Group India said, “MINI has established itself as a unique brand with its iconic design, legendary ‘Go-Kart’ feeling combined with cutting edge technology and uncompromising premium quality. We want to continue the MINI success story in India and are delighted to introduce ‘MINI on Tour’. With MINI on Tour we invite you to exit your daily life and add excitement, spontaneity and the extra to the ordinary with the iconic MINI. Discover the MINI range of cars up close and personal and find the MINI best suited for you.”