MG Motor India has announced its partnership with Jio for offering a variety of connected car features. As a part of this venture, the upcoming MG Cars will offer Jio-powered connectivity features and Hinglish Voice Commands. With this partnership, MG will cater to the diverse requirement of its customers.
New Features to be Introduced in MG Cars
As a part of this partnership, the carmaker will offer the new Jio-powered connectivity features in their upcoming cars. The features list includes Jio Powered Hinglish Voice Commands, Music Apps, Payment Apps, hardware, and other advanced connectivity features. The upcoming cars will have an integrated e-SIM from Jio to be installed in their infotainment system.
Jio has trained their Jio Voice Assistant to speak in a multitude of Indian languages, different dialects, and voice tones. The new Voice Assistant can be activated by saying Hello Jio for in-car voice commands with dialogs. The dialog “Hello Jio” will offer plenty of features and details about Cricket, Weather, News, Horoscope, etc. Moreover, the users will be able to control the AC, play music, or even ask about cricket match details.
About MG and Voice Assistants
MG had put a lot of resources into voice commands and these assistants exists in pretty much all the models that they offer. Although unfortunately most of the time it is unusable and is only considered a “gimmick”. Moreover the voice detection doesn’t work properly with it mis-interpretating things. It will probably call a distant relative if you ask it to open the sunroof.
This new partnership with Jio can help to improve it’s voice detection software whilst adding more features like Hinglish voice commands as Jio has the capability and ample resources to build a reliable software from the ground up. However it is a certainty as they do not have any previous expertise in this department.
Journey of MG Motors in India
In 2019, MG debuted in India with their first SUV known as the Hector. Later in 2020, the carmaker launched its first advanced internet SUV known as the ZS EV. In the same year, MG also introduced their flagship 7-seater SUV known as the Gloster which competes with Toyota Fortuner, Ford Endeavour, etc. However, the main highlight of the Gloster was having the first in segment Level-1 ADAS, Adaptive Braking, Cruise Control, etc.
In 2021, MG launched its mid-size compact SUV known as the Astor which is the petrol-engine sibling of the ZS EV. This SUV was also equipped with plenty of advanced features and a powerful turbo petrol engine. The Astor competes with the likes of Creta, Seltos, Taigun, Grand Vitara, Hyryder, etc. In 2023, MG launched its smallest compact city electric car named the Comet. The Comet is the first MG car to feature the first in India’s Hinglish Voice Assistant system.
Official Statement
Talking about the partnership, Mr. Gaurav Gupta, Deputy Managing Director, MG Motor India, said, “Technology and innovation are leading the connected car space in the automobile industry. The current trend focuses increasingly on software-driven devices and our current partnership with a tech innovator like Jio in the Smart Mobility space is a step towards establishing MG Motor as a tech leader in the automobile industry. The MGI-Jio partnership will ensure our newly launched MG Comet EV enriches the driving experience for GenZ customers while ensuring safety and In-Car experiences backed by great technology.”
Mr. Ashish Lodha, President, of Jio Platforms said “Jio has been building an ecosystem of cutting-edge technology products and solutions for Indian users. Our continued partnership and developments with MG Motor India are important milestone in that journey. HelloJio Voice Assistant, Streaming, Payment Apps, eSIM, and Jio IOT will enable MG users to access real-time connectivity, infotainment, and connected car experiences with a new dimension of “Talk to your car”. It is a commitment to technological evolution in the automobile industry with innovation as its key pillar.”