Maserati’s Head of Design tells Ghibli’s design story

2014 Maserati Ghibli Launch Pics (3)

We reported in detail when Fiat group owned Italian premium car maker Maserati showcased the 2014 Maserati Ghibli sedan at the Auto Shanghai a couple of months back. It may be noted that China is an important market for most luxury car maker and Maserati is no exception when it comes to introducing new luxury cars in China much before bringing them to car markets like ours.

The baby Quattroporte is the first Maserati car to get a diesel engine option. The Ghibli will take on the likes of the BMW 5 Series, Mercedes E Class, Mercedes CLS, Audi A6, Audi A7 and the Jaguar XF.

The arrival of the Ghibli is in keeping with the Fiat owned Italian luxury car maker’s target of having an annual sales figure of at least 50,000 cars by 2015. Helping the Ghibli in achieving this target will be the upcoming Levante SUV.

The Maserati Ghibli is being publicized as a sportier car than the Quattroporte and the engine options include two 3.0-liter turbocharged V6 engines. The diesel variant, which will be powered by a 3.0-liter turbocharged V6 diesel engine, will become the first diesel powered car in the history of Maserati. The engines will come mated to an 8-speed automatic transmission and the buyer will get an option of choosing between rear-wheel drive and the Q4 all wheel drive.
The new Maserati Ghibli executive sedan will be manufactured at Maserati’s facility in Grugliasco, which is located in Piedmont, Italy. The Ghibli will be manufactured alongside the bigger Quattroporte.

It is pretty much for sure that the new new Maserati Ghibli will be instrumental in bringing in many more car buyers to Maserati.


Seen here is a video that shows Marco Tencone, Maserati’s Head of Design, explaining the styling of the latest Maserati sedan.

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