Maruti Suzuki launches ‘Monsoon Fit Check’ to enhance driving safety

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Added in: Maruti Suzuki

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Monsoon is the best time to take your car out and head towards the mountain ranges for an exotic view. But it is also the time of the year when majority of the accidents happen. So, it is very crucial to maintain your vehicles, especially during this season.

In an attempt to enhance the driving safety of its customers, Maruti Suzuki has kicked off its ‘Monsoon Fit Check’ campaign across all its 3,500 workshops across the country. The campaign will run across all Maruti Suzuki workshops in over 1,450 towns and cities countrywide till the end of monsoon season.

Providing his comments on this campaign, Pankaj Narula, Executive Director of Maruti Suzuki said, “Maruti Suzuki is committed towards high quality customer service which yields top vehicle performance and safety. The monsoon season is just one of the several opportunities to connect, engage and educate on importance of vehicle maintenance and safety. With ‘Monsoon Fit check-up’ we expect to target our large customer base and provide them with the maximum benefit and services. Such campaigns also help us drive in customers who may have been little in active in getting their Maruti Suzuki cars serviced regularly.”

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In addition to this, Maruti Suzuki is offering ‘Wiper kits’ developed by its Parts Division at a special price. This campaign is an initiative to strengthen customer interface with over 14 million customers across the country.

Such campaigns give the company an opportunity to connect with the customers. Over 6,300 customer connect camps have been conducted in 2014-15, through which the company has connected with over 250,000 customers.

What are your thoughts on such initiatives? Share your thoughts through comments below. Stay tuned into Motoroids for more updates from the world of auto.

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