Here’s the LIVE launch webcast!
Prices of the KUV100 announced!
KUV 100 Petrol starts at 4.42 lakh ex-showroom Pune
KUV 100 Diesel starts at 5.22 lakh ex-showroom Pune
KUV100 Image Gallery
Mahindra KUV100 arrives on the stage
Q & A session
How many bookings have you received for the KUV100 till now?
More than 50,000 hot inquiries for the product. Internally we have discussed a number, but we cannot share it with you at this point.
Total investment on the KUV100 project?
Total investment including product, driveline and facilities is a little over 1200 crores. And for the development of this product over 350 people have worked on the KUV for the past 4 years.
How much of Mahindra’s sales will TUV300 and KUV100 comprise. And how much market share does Mahindra expect?
Given that both the products are new platforms and segments – one which is a true SUV and another which is a young SUV, I’d be bold enough to say that it will comprise 30% of our SUV portfolio. No comments on market share projections
What was the idea behind 6 seats
In India consumers have an idea called ‘dil maange more’ and SUV is a kind of vehicle which is perceived with space and comfort as its features. The designers and product team wanted to offer more space. So we offered this ‘optional’ third seat. When you dont want it, you may fold it as an armrest, and it becomes an extra feature.
Dual airbags and a third front passenger – is it right? Mahindra’s take on the diesel engine ban in Delhi?
Answering the second question first – Supreme COurt will have a finalhearing, but clearly, Mahindra is looking at options at how to sell its mainline products in the NCR. The company will take a decision once SC has come out with the final verdict.
Answering the first question – the middle seat meets all the requirements of a seat, which is pretty stringent. However, the central passenger will not have an airbag available. Also, its an option, and you may or may not have the middle seat
Size of the market, and what is Mahindra eyeing of it?
Compact and super compact segment comprise 60% of the passenger car market, which is a million cars a year. The company won’t reveal its objectives in the segment specifically, but will surely aim at getting a significant share of it. Targetting Swift and Grand i10.
About the new petrol engine program
First attempt of Mahindra at petrol engines. Low friction, aluminium construction. 11 npatents for the engine, which has been built from the ground up. Compact engine, with the removal of a lot of hoses and pipes. Lowest weight of the engine in its class. Above all – a very quiet engine owing to some of the very unique patents . Low end torque and flat torque are better than the other 1.2 petrol engines
All the important details in the images below, along with the comparison with KUV100 competitors
Dimensions are bigger than the Grand i10 and Swift
Arai efficiency of 25.32 kmpl for the diesel, 18.15 kmpl for the petrol
Front seats available in two variants – integrated and separate – so 5 or 6 seater options according to customer preference
Flat floor for maximum space liberation
Tumble down and flat folding seats
ABS with EBD standard on all variants, dual arbags available as option on all the variants
Update 7 : Design details of the XUV100 as explained by Vivek Nair in these self explanatory slides
Update 6 : Vivek Nair thinks there’s a lot to talk about the KUV100, and seeks the audience’s time – we are all ears.
Update 5: Vivek Nair, Head, Marketing takes the dias
1.45 million visits on the KUV100 microsite along with 4 million views of all the videos related to the KUV100
7 lakh views to the dubsmash videos entered as a part of the contest
Update 4 : According to a recent research, the youngsters want to be seen in SUVs. They’re more adventurous and don’t ant to take the beaten path
Update 3 : Customer profile of the KUV100 buyer – young, energetic, go-getters
Update 2 : Company CEO Pravin Shah takes the dias and talks about the current passenger car market
He thinks that the purchasing power of the customer has increased, though he is still very value oriented. With the KUV 100 the company plans to aim for the hatchbacks with a more SUV-ish appeal
Update 1: Anand Mahindra updates the media
The KUV 100 offers the personality of a more sturdy SUV in the lower segment .
This is Mahindra’s second inflection point after the Mahindra Scorpio, and tries to combine the best of both worlds with the peppiness of a passenger car and appeal of an SUV
Team Motoroids is at the Mahindra KUV 100 launch right now, and reporting LIVE from Mahindra’s production facility at Chakan, where the event is being held. Much has been revealed about the new compact crossover from Mahindra, including exterior and interior images, features, variants, specs and a lot of other details.
There is still some time before the event goes underway, so we are collating all the information we have for you here to read before the launch begins. We are also bringing together the links of our previous stories on the KUV100 throwing light on the various aspects of the new model. We’d encourage you to read them all.
Here’s what we know about the KUV 100 thus far
Elongated headlamps with a red highlight, DRLs and headlamp extensions which merge with the bonnet shut lines are the details that define the exterior of the KUV100 up front, along with a new radiator grille, which is the most elegant we have seen on any Mahindra vehicle thus far. The front is also the most beautiful angle to look at the KUV100 – the sides and the rear don’t quite match up honestly.
On the sides, the compact crossover gets a Chevrolet Beat like rear door handles mounted behind the window. Character lines which are quite prominent, but don’t quite have much cohesion run through the panels and doors without creating any great effect. The wheels are 12 spoke alloys which look decent.
At the rear, the tail gate gets Mahindra branding on one side along with KUV100 badging and variant name on the other side. For more details you also read our design review of the vehicle, the link to which has been provided in the list above.
Leaked images of the vehicle have revealed much about the interior of the car as well. Piano black trim contrasted with a light beige colour scheme, dull silver and matte black inserts define the colour and material palette inside the cabin. The dashboard gets a centre console mounted gear lever with the front seats being a unified setup, which means that it’s technically possible to seat three in the front row of the KUV 100, like the Datsun Go / Go+
There’s a high-mounted handbrake with a push-pull mechanism. The A/C controls are vertically stacked and the infotainment system is compatible with Mahindra’s new BLUESENSE app, via which one can control features of the infotainment system as well as see information related to climate control, TPMS (Tyre Pressure Monitoring System), fuel statistics, etc. However, there is no touch-screen feature here.
There is a new electric powered, tilt-adjustable steering wheel too, with audio and telephony controls. Behind the wheel you have an analogue instrument cluster with a central MID.
There aren’t many storage bins in the central part of the car, below the dashboard, but the door panels seem capable of swallowing 1-litre bottles. The rear seats look spacious and are foldable
Some mentionable features on the car include body coloured door handles and wing flaps, wheel-arch cladding, wheel caps, foldable rear seat, power windows, central locking, LED turn indicators, rear spoiler, illuminated key hole, engine immobilizer, and a day/night inside rear view mirror.
KUV 100 K2 variant:
- Body coloured bumpers
- Rear spoiler
- Power steering with tilt function
- Manual AC with heater
- Front arm rest
- Gearshift indicator
- ABS with EBD and engine immobilizer
- Steel wheels
KUV 100 K4 variant:
- Body coloured door handles and wing flaps
- Wheel-arch cladding
- Mud flaps and wheel caps
- Foldable rear seat
- Power windows
- Central locking
KUV 100 K6 variant:
- Chrome inserts on the grille
- Blackened B-pillar
- Roof rails and roof-mounted antenna
- Door side cladding
- Piano black trim on centre console
- Height adjustable driver seat
- Rear arm rest
- Key-less Entry
- Electrically adjustable wing mirrors
- Cooled glove box
- Follow-me-home headlamps with front door puddle lamps
- Infotainment system with four speakers and two tweeters
- Power and Eco driving modes
KUV 100 K8 variant:
- Front fog lamps with chrome inserts
- Puddle lamps on all doors
- Silver-accents on rear door handles
- 12 spoke alloy wheels
- Micro Hybrid feature
Engine and transmission
The KUV100 will be powered by two fresh engines from Mahindra’s new mFalcon family – a 1.2-litre, dual VVT petrol motor dubbed the mFalcon80, good for 82 bhp @ 5500 rom and 114 Nm of torque available between 3500-3600 rpm, along with a 1.2-litre, turbo-charged diesel motor called the mFalcon75, which will develop 77 bhp @ 3750 rpm and 190 Nm of torque available between 1750-2250 rpm. Both will be starpped to 5-speed manual transmissions. There is also the talk of Mahindra introducing a 5 speed AMT at the launch, or at a later point.
Stay tuned for a first drive review soon. Do share your thoughts about the new compact SUV from Mahindra with us