Sachin Tendulkar’s support for using helmet on motorcycles is well-known. In latest updates, Sachin Tendulkar has urged Transport Minister Nitin Gadkari to take action after fake helmet manufacturers. In the letter addressed to the transport minister Tendulkar has brought to light the high rate of accidents involving two-wheeler drivers, and how it is significant that safety equipment for two-wheeler rider is of the highest quality.
ISI Helmet manufacture Association and the organised Helmet Industry are once again in high spirits as the cricket icon and Rajya Sabha MP continues his campaign for safe two-wheeler riding.
Helmet Dalo!! Road safety should be the highest priority for everyone. Please don’t ride without a helmet. pic.twitter.com/xjgXzjKwQj
— Sachin Tendulkar (@sachin_rt) April 9, 2017
Current statics suggest that over 75% to 80% of helmets used by two-wheeler riders across India do not meet ISI standards. To manufacture a single helmet as per the industry standards and specification, the minimum making cost is INR 300-400. It is not viable to manufacture helmets with the prescribed requirement in below INR 500. And it is this price lag which has encouraged the sprouting of helmet market with cheap and imitation products.
Tendulkar has been habitually seen influencing people to use helmets, during traffic signal halts, in social media posts. Supposedly, the government is considering penalising non-ISI or fake ISI marked helmet manufacturers and the good news is soon awaited.