Hyundai Motor India, the second largest manufacturer of passenger cars and the largest exporter since inception has crossed the 10 Million Fan mark on Facebook and continue to be the Biggest Automotive Social Community in India.
To celebrate this milestone, Hyundai has launched a Unique campaign with Hyundai’s Corporate Brand ambassador and Bollywood Superstar, Shah Rukh Khan inviting users to comment and unlock a surprise. Fans who comment will get a personal thank you message with his/her profile picture and a personalized note from Shah Rukh Khan. This first-of-its-kind campaign is yet another example of fan engagement on Social media.
The growth rate of Hyundai India’s digital presence has been the highest in the digital space amongst any automobile manufacturer. Hyundai Motor India’s continuous endeavor is to enhance the customer connect through continuous innovation & evolve as a youthful & exciting brand.
Commenting on the milestone Puneet Anand, Sr. General Manager and Group Head, Marketing, Hyundai Motor India Limited said, “Hyundai is a new age brand with a strong focus towards digitalization and continuously enhancing customer experience through innovative and engaging campaigns. The 10 Million fans on Facebook is an expression of Hyundai brand affinity on Social Media Network. Every fan and enthusiast shares a bond of love and trust with Hyundai . We will continue to reciprocate this affinity creating engaging and superior content through youth-centric innovative campaigns to engage the new age customers.”