Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) have told us that its CB Shine 125cc motorcycle has become largest selling 125cc motorcycle in India. This is not all as it has also become the Dirst ever 125cc motorcycle in India to achieve 30 lacs unit mark. On the global platform too, CB Shine has become Honda Motor Company, Japan’s Number One selling motorcycle across its two-wheeler operations worldwide.
On this triple achievement of sorts, Mr. Keita Muramatsu – President & CEO, HMSI rolled out the 30th lac CB Shine at Honda’s second plant at Tapukara, Rajasthan.
Mr. Keita Muramatsu – President & CEO, HMSI said – “We thank our valued customers, business partners and Associates for this remarkable feat. CB Shine is not only No. 1 selling 125cc motorcycle in India but also the world! For the first time ending FY’14, CB Shine has become No. 1 selling motorcycle for Honda Motor Company, Japan worldwide.”
Expressing sincere thanks to Honda customers, Mr. Y. S Guleria – Vice President, Sales & Marketing, HMSI said – “CB Shine has become India’sfirst ever 125cc motorcycle to achieve 30 lac unitsales. Thisreaffirms that CB Shine isa true Winners Choice and is universally accepted by valued customers. We firmly believe customer experience and customer loyalty is priceless and will work to delight our customers in future too.”
Such is the popularity of the Honda CB Shine in India that today, every third 125cc motorcycle purchased in India is a CB Shine. Ending FY’13-14, CB Shine leads by 33% market share. To meet the overwhelming customer demand, Honda is producing CB Shine at its Tapukara (Rajasthan) and Narsapura (Karnataka) plants.
