Royal Enfield – the 120 yrs old motorcycle maker has announced its sales for the month of March 2023 which stood at 72,235 motorcycles as against 67,677 motorcycles sold during the same period last year, via an exchange filing.
Sales Report
For the Financial year ended March 2023, Royal Enfield recorded total sales of 8,34,895 motorcycles, registering its highest-ever overall sales in history, beating its previous high of 2018-19, and recording a significant 39 percent growth over the previous financial year.
Continuing its growth in international markets, the company crossed the 1,00,000 mark in export volumes for FY23, for the first time, and also registered a 23 percent growth over the previous financial year. With a 41 percent growth over the previous year, Royal Enfield registered sales of 7,34,840 in the domestic market.
Updates For The 650 Twins
Royal Enfield launched four new paint shades for the Interceptor 650 and two new shades for the Continental GT 650. These new paint shades will come with functional and ergonomic features like a new switchgear alongwith a USB charging port. The 650 Twins will now get the new LED headlamp from the Super Meteor and feature improved seat comfort. The blacked-out variants of the Interceptor and Continental GT 650 Twins will have cast-alloy wheels and tubeless tyres as standard.
Official Statement
Speaking about the performance for the month of March 2023, B Govindarajan, CEO, Royal Enfield said, “Royal Enfield’s growth has been nothing short of remarkable this year, we’ve achieved new heights in sales and market share and have crossed 100,000 international volumes for the first time. Our motorcycles, like the Hunter 350 and Super Meteor 650, have exceeded expectations and attracted new customers into our fold. While the Hunter 350, within six months of its launch, has a young and vibrant 1 lakh-strong community, the all-new Super Meteor 650 has also left an indelible mark. At Royal Enfield, we’re geared up for an exhilarating year ahead, filled with exciting new products and unbeatable customer experiences.”