Puneet Gupta, associate director, IHS Automotive expects the Indian car market to make a strong comeback in the next few years, He, however, feels that GM India is likely to miss out on the opportunity due to scarcity of new products in the pipeline.
Expressing his views on the lackluster sales of GM, Gupta said, “We expect GM India to lose volumes and market share till the time they bring in new products. The pipeline seems dry for the next three to four years. Sail hatchback and sedan and Enjoy MPV are already struggling, it will be very difficult for the company to improve volumes further. They may have to look at other alternatives like the interiors of the country to sell products or look at exports to sustain volumes.”
GM declined from commenting on the Amber project. However, GM India vice president, P Balendran said that the company has a good product mix from small car to premium SUV and the company will be launching upgraded versions of its existing products.
GM on its part is taking steps to revive itself in India. The focus from the headquarters has also improved over the last one year towards market like India. But how successful would Amber project be is a question that only time will answer.
I think even government organisations work better than GM. Their vision is of confusion, very late decisions, lethargic operations and sub standard products. Hope they had enough to learn and it’s time to fix it. Otherwise miss the bus, which comes scarcely.