Droom, the newly launched online transactional automobile marketplace in India – hosted a flash sale ‘Bike Mela’ on Thursday. Offering several popular bike makes and models such as Bajaj Pulsar, Honda Active, Hero Passion, Hero Splendor, and Yamaha FZ, Droom’s Bike Mela was a big hit with 78 bikes sold within seven hours.
“We have conducted two Bike Melas this month to an extremely positive response. With nearly 45 percent of our aggregate business coming from bikes and the two-wheeler segment, we are looking to continue with this initiative to attract more buyers and sellers to our selection-based, pricing-led platform”, said Sandeep Aggarwal, Founder & CEO of Droom. “With the latest Bike Mela, we have built upon the trust factor our disruptive mobile-first model offers within the Indian online automobile market and increased our service outlay,” he further added.
Bajaj Pulsar 2012, Hero Passion Pro and Honda Activa seemed to be the most popular amongst auto enthusiasts, with Pulsar topping the charts at 12 sales. Prices averaged around INR 30000 – 36000 for scooters and around 64000 for motorcycles in the Mela.
Droom is India’s most comprehensive automobile marketplace with a wide spectrum of automobiles including popular two-wheelers, bikes and Tata Nanos to Lamborghinis. Riding high on its successful INR 100 crore funding led by Lightbox and BEENOS, Droom plans to expand its product offering and service delivery platform to add to its already impressive inventory.