Audi India continued to maintain its growth momentum in the Indian luxury car market during the first half of the year with a sale of 4846 cars during the period January to June 2013, recording a growth of 21 percent (January to June 2012: 4000 cars). The company sold 750 cars in June 2013, a growth of over 4 percent (June 2012: 718 cars).
“Our strategy of building a strong brand, high quality network and exciting product portfolio is paying its dividend in India. We continue to benefit from our market leadership position. As our market share continues to edge higher, we are confident of our growth in the second half of the year through introduction of new models and further dealership expansion. We remain on track to achieve our annual target of 20% growth for 2013. Audi’s contribution in driving the growth of the luxury car market in India is remarkable and we hope to continue the same success story in 2013 as well, while making Audi India one of the fastest growing markets for AUDI AG worldwide.” said Mr. Michael Perschke, Head, Audi India.
“The cornerstone of our strategy is to ensure customer delight through technology and highly innovative concepts that are in line with our philosophy of ‘Vorsprung durch Technik’. From the introduction of innovative products and services to customer initiatives, we are making great strides in our endeavor towards customer delight. We are continuously reviewing our plans vis-à-vis market trends and changing customer preferences in order to satisfy the growing demand for luxury cars in the country. The year has started for us with the successful launches of the new Audi Q5, the new Audi R8, the 2.0 TFSI variant for the Audi Q3, the Audi R8 V10 plus, the Special Edition Audi A6 and further expansion of our reach with opening of Audi Mumbai South, Audi Lucknow and Audi Bhubaneswar. With the launch of the new Audi RS 5 Coupé today, Audi now offers a whole range of performance cars in India. In fact, Audi is the market leader in the sportscar segment in India.”
The Audi model range in India includes the Audi A4, Audi A6, Audi A7 Sportback, Audi A8L, Audi Q3, Audi Q5, Audi Q7, Audi S4, new Audi RS 5 Coupé, Audi TT Coupé, the super sports car Audi R8, Audi R8 Spyder and the Audi R8 V10 plus available across the country: in Ahmedabad, Bengaluru, Bhopal, Bhubaneswar, Chandigarh, Chennai, Coimbatore, Delhi South, Delhi West, Goa, Gurgaon, Hyderabad, Indore, Jaipur, Kanpur, Kochi, Kolkata, Lucknow