One of the biggest names when it comes to commercial vehicles, Ashok Leyland has renamed Optare Group Ltd (“Optare”), its majority-owned UK subsidiary to Switch Mobility Ltd (“Switch”) as part of its drive towards electrification and new mobility services.
Unveiling the new logo and name, Mr Dheeraj Hinduja, Chairman of Ashok Leyland Limited, said: “Optare is adopting a new identity and logo as “Switch”, which signals our strategic ambitions in Electric and Green Mobility. Towards this, Ashok Leyland is examining various options to bring the entire EV initiatives of Ashok Leyland under Switch Mobility Ltd.
“This strategy reflects the clear growth opportunities in the global LCV & Bus EV market, which is projected to grow at a Compounded Annual Growth Rate of more than 25% and to be worth in the region of USD 50bn by 2030. To capture part of that market, we are considering EV initiatives through Switch that could include financial participation and strategic tie-ups.”
Switch will build on the success of Optare in the UK, where it is a leading player in electric buses with more than 150 of them currently operating successfully in its home market. Optare, the forerunner of Switch, was recently named OEM of the Year (Bus/Commercial Vehicle) at the prestigious 2020 EVIEs Awards. Following the successful delivery of 30 Electric Double Decker buses to Metroline in London, the company is currently fulfilling orders for operators including Tower Transit, London and First York. This will create a foundation for the expansion of Switch’s operations in Europe and growth in India and other parts of the world.
Mr. Vipin Sondhi, Managing Director & CEO, Ashok Leyland Ltd, added: “Ashok Leyland is a pioneer in delivering innovative commercial vehicles and mobility solutions. With our proposed new structure, Switch will be positioned to become the potential global arm of Ashok Leyland focused on Electric Vehicles and Green Mobility Solutions. This proposed step will enable Ashok Leyland to focus on the development of new electric vehicle platforms through Switch including next-generation Buses, PODs and E-LCVs and swiftly scale up the EV business.”