2012 Auto Expo: Mercedes Benz launches SLS AMG Roadster, introduces 2012 M-class

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Here’s a quick look at what Mercedes-Benz had to present at the 11th Auto Expo

SLS AMG Roadster

SLS AMG Roadster

Mercedes-Benz India made its presence felt at the 11th Auto Expo by introducing the roadster version of its sexy looking SLS SMG supercar. The SLS AMG roadster has the honour of being India’s most powerful open top car. The eight cylinder V8 engine of the SLS AMG Roadster produces rumbling 571 horse power at 6800 rpm with a maximum torque of 650 Nm at 4750 rpm. It can go from 0-100 km/h in under four seconds (3.8s) and has a top speed of 317 km/h. The power and performance of a monster, the SLS AMG Roadster has all the trimmings of a formidable sports car.

SLS AMG ROADSTER – SPEC SHEET

Cylinder arrangement    V8
Valves per cylinder    4
Displacement    6208 cc
Bore x stroke    102.2 x 94.6 mm
Compression ratio    11.3 : 1
Output    420 kW (571 hp) at 6800 rpm
Max. torque    650 Nm at 4750 rpm
Fuel consumption NEDC combined    13.2 l/100 km
CO2 emissions    308 g/km
Acceleration 0 – 100 km/h    3.8 s
Top speed    317 km/h*

2012 M-Class

mercedes-Benz at 2011 Auto Expo (7)

Along with the Mercedes AMG roadster, Mercedes also introduced the all-new 2012 M-Class to India for the first time.Bollywood actor, director and producer Farhan Akhtar became the first customer of M-Class and keys of the SUV was handed over to him after the launch.

The new M-Class has been envisioned with a much sleeker frame. Though the vehicle is significantly larger than its predecessor it does not make it look bulkier. There is an overall increase in the length and width of the car with the height being dropped. New engine hood design and LED lights have made the front of the car look sportier; the new tail lights have given the car an elegant feel.

The New M-Class has been fitted with technology that would help customized settings for engine performance, automatic transmission, anti-lock braking system (ABS), Electronic Stability Program (ESP) and Electronic Traction System all at the touch of the off-button on the console. The ease of technology makes the New M-Class a joy to ride off the beaten road.
As is standard with all Mercedes-Benz vehicles, the New M-Class is packed with safety technology. It has nine strategically located air – bags that ensures the safety of its passengers upon collision / accident. Additionally it is built with a  PRE-SAFE technology that help prevent such instances.

Launched in the global market about six months back, the new M-Class will be locally assembled at the Mercedes-Benz plant in Pune.

M-Class – SPEC SHEET

Cylinder arrangement    V6
Valves per cylinder    4
Displacement    2987 cc
Bore x stroke    83 x 92 mm
Compression ratio    15.5 : 1
Output    190 kW (258 hp) at 3600 rpm
Max. torque    620 Nm at 1600-2400 rpm
Fuel consumption NEDC combined    7.4- 6.8 l/100 km
CO2 emissions    194-179 g/km
Acceleration 0 – 100 km/h    7.4 s
Top speed    224 km/h*

Mercedes Introduces mb.Inspired, M-B’s new brand philosophy

According to Mercedes-Benz, the philosophy of Best or Nothing has always inspired Mercedes-Benz as a guiding philosophy. Farhan Akhtar, Irfan Pathan, Chetan Bhagat & Masaba Gupta are all reflections of these very brand values which inspire the younger generation to take up new challenges & risks. They demonstrate the philosophy of “Best or Nothing” in their own fields & spread inspiration in their peer groups.

Debashis Mitra: Director, Sales & Marketing, Mercedes-Benz India said; “mb. Inspired is  an initiative which synergises the Mercedes Benz ethos across various creative , sporting, business and lifestyle universes.  The result is a collaborative perspective that fuels new ways of thinking and spreads inspiration.”

Mercedes-Benz boasted of the largest display at the expo. The company showed as many as 18 cars including the A-Class, S600 Pullman and DTM racing cars. M-B also demonstrated its environment credentials by displaying its Fuel Cell technologies. The company’s exhibited also had a live STARDRIVE demonstration.

Peter Honegg, Managing Director & CEO, Mercedes-Benz India said: “As India readies itself for globalization, the young India seeks recognition for their talent & uncompromising attitude which have made many stand up & get recognition in their respective fields. mb Inspired is once such platform which shall recognize these individuals & collaborate with them to spread inspiration. This helps us in communicating our brand values of Best or Nothing seamlessly to the Indian consumers”

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