Maruti Dzire has been witnessing good sales despite the increasing competition in the compact sedan segment. However, this compact sedan is not only competing with its counterparts but also within the company’s portfolio itself. The race is to outdo other cars to become the bestselling product for the company.
Maruti Alto which was the once the highest selling car in Maruti’s profile has been push to second spot by the Dzire for second time this fiscal. Not only has the Alto lost a spot in rankings but also has fallen down in terms of sales.
While the sales of Dzire rose from 15,249 units to 18,634, the trade of Alto have fallen to 16,997 from 18,206 in the month of July, year-on-year. The company has managed to sell a considerable number of cars with five out of top 10 selling cars are from Maruti’s stable.
With the introduction of the new Tata Zest, the completion in the compact sedan segment has got stiffer. Can the Maruti Dzire retain the top spot? We compare the Maruti Dzire with other compact sedans like Tata Zest, Hyundai Xcent and Honda Amaze on paper. Click here to see how the Maruti Dzire stands against its rivals.
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Source: ET Auto