VIDEO: Check Out The New Marketing Campaign For TVS NTORQ 125

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Added in: News

TVS Motor Company has unveiled the new marketing campaign for its scooter, the NTORQ 125. The 360-degree campaign includes print, digital medium and will debut with a TV commercial during the IPL cricket season. In line with the smart scooter, the ad film follows the journey of a young man as he opens all his five senses to the TVS NTORQ 125.

TVS NTORQ 125 TVC (1)

The film opens with him witnessing the sharp, aggressive style of the NTORQ 125 with a focus on the signature ‘T’ tail and LED tail lamps (See a take-off). Soon, he is on the scooter and zooming across the streets (Hear the wind) as he experiences the superior performance of the engine acutely (Feel the rev) – a performance that is born of its TVS Racing pedigree.

TVS NTORQ 125 TVC (2)

The scooter packs in further surprises when the speedometer indicates an incoming call courtesy TVS SmartXonnect* – an Bluetooth-enabled technology which is paired to an NTORQ mobile App boasting of 55 features including navigation assist, incoming call alert, top speed recorder, last parked location assist, among others (Taste a bit of tomorrow).

TVS NTORQ 125 TVC (3)

Finally, we see the rider speed past a group of people who are amazed at this scooter which brings together the best of style, performance and technology (Smell the envy). The film closes with the voice-over indicating that “open your senses to TVS NTORQ 125”.

Check out the new TVS NTORQ 125 promotional video below: