Toyota Kirloskar Motor (TKM) have announced their showcase lineup for the 2014 Auto Expo. Toyota will have a huge lineup for showcase, including new and existing vehicles. The Japanese carmaker will exhibit vehicles ranging from the Etios Liva to the LC 200. In addition to products, Toyota will also organize activities for customer engagement and will have vehicles that are designed to thrill, like the Toyota 86. Here’s a detailed breakdown of the products and activities from Toyota at Auto Expo 2014.
The theme of the Toyota Booth for the 2014 Auto Expo will be “The New Wave of Mobility”. The carmaker’s booth will include three zones – Fun, QDR and Technology. In all, 17 vehicles will be displayed in the three zones taken together – New Corolla Altis, New Etios Cross, Etios, Etios Liva, Toyota 86, Etios Liva TRD Sportivo, Etios Motor Racing, Hiace, Innova, Fortuner, Land Cruiser Prado, LC 200, Prius, Camry Hybrid and Prius Cut Body.
Toyota Etios Cross to be showcased at the 2014 Auto Expo
Here, have a look at some more details of the products to be displayed at Toyota booth at Auto Expo 2014, along with the official descriptions as released by the company.
The Fun Zone
Toyota’s Fun Zone segment will reflect cars which embody the brand’s ‘Waku Doki’ (heart thumping anticipation and exhilaration) experience. The cars representing this segment would be:
Etios Liva TRD Sportivo– comes with everything that puts the fun back in driving
Etios Motor Racing (EMR) – Created for the racing generation, the EMR car has performance and handling that gets your adrenaline pumping
Toyota 86 – Built with passion and designed to thrill, the 86 is a stunning sports coupe that delivers pure driving fun
The QDR Zone
Quality, Durability and Reliability are the core strength underlying every Toyota vehicle. Toyota is renowned worldwide for its QDR values. The vehicles representing the QDR section will be
Etios – Inheriting Toyota’s legendary QDR, the Etios is a perfect combination of Toyota’s global standards of safety and quality
Innova – A leader in its segment, the Innova has set benchmarks in terms of space, packaging, engine and highway driving
Fortuner – A leader in its segment. It is an unmatched combination of power and luxury supported by cutting-edge technology
Land Cruiser Prado – The tough yet luxurious Prado’s legendary quality, durability and reliability have far exceeded expectations
Land Cruiser 200 – The legendary, state of the art 4WD has become a symbol of strength and reliability
Hiace – A premium vehicle that can seat 10 passengers comfortably
The Technology Zone
Toyota is one of the most advanced car makers as regards, research and development of advanced automobile technology. The product showcase in this section will include
Camry Hybrid – India’s first locally manufactured Hybrid vehicle. Thoughtfully advanced hybrid, in which technology and insight work together to create a cleaner, greener and more luxurious drive
Prius – Featuring exceptional fuel efficiency, advanced design and powerful driving performance, it sets the benchmark for the cars of the future
Prius Cut Body – The Prius cut body will display the advanced hybrid technology and the working of the hybrid system