Setco Automotive at T1 Prima Truck Racing Championship

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Setco Automotive comes on board as associate sponsor to the T1 Prima Truck Racing Championship, where they will co-own one of the six participating teams – the Allied Partners. India’s first-ever truck racing competition will be divided into six teams featuring 12 experienced international drivers at the wheel of every truck. All 12 trucks racing are standard fit with Setco’s precision engineered heavy duty clutches.

Setco Automotive has been a strategic partner supplier to Tata Motors for over 2 decades and has supplied more than 90% of their clutch technology requirements. This association is Setco’s commitment towards using the racing platform as an opportunity to further enhance clutch technology & performance.

We are very excited to be the clutch technology partner at India’s first-ever truck racing championship hosted by Tata Motors. Our R & D team is constantly pushing performance criteria by subjecting our DVP to maximize Rs./km value for our customer; which is in line with our “Lipe for Life” philosophy” said Mr. Udit Sheth Executive Director, Setco Automotive.

The Prima trucks that will be used during the race are the 4038.S model with massive power of 370 BHP @ 2100 RPM and a top speed of 110 Km/h. The trucks have been built exclusively for the event from the Tata Motors’ Jamshedpur plant, the hub of its medium and heavy commercial vehicles.

The upcoming Indian truck racing event is modelled on the British Truck Racing championship and European Truck Racing championship. Steve Horne, the two-time British truck racing champion, and one of the most celebrated, longest serving truck racing drivers will also participate in the race. Through this initiative, Tata Motors aims to trigger greater aspiration for trucking, as the industry is facing a serious dearth of truck drivers.


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