Renault India Pvt. Ltd. recently flagged off the second drive of its highly successful Gang of Dusters program from Jaipur. The exclusive Desert Odyssey will see 30 Dusters cover around 1,500 kms of some of the most scenic parts of the country, passing through Bikaner and Khuri before culminating back in Jaipur on March 18, 2014.
Speaking about the drive, Mr. Sumit Sawhney- Country CEO and Managing Director for Renault in India said, “The Renault Duster has now achieved a near-iconic status among our customers, a fact that has contributed to the consistent sales success of the Duster. The first Gang of Dusters expedition was held across the West Coast last year and with the Desert Odyssey, we hope to build on the appeal of the Gang of Dusters and once again offer an opportunity for Duster owners to enjoy their vehicles during an adventurous and memorable escape in one of the most scenic parts of the country.”
During the Desert Odyssey, participants will be able to meet and share experiences with other Duster owner and driving enthusiasts, interact with Renault service personnel for maintenance tips a as well as take part in such activities as parasailing, soft roading and cultural events, among others.
The Gang of Dusters initiative will continue after the Desert Odyssey, with regular drives organized for owners across India in the coming months.