Following its ‘Live the Best’ philosophy, Mercedes-Benz has started its new customer engagement platform, ‘Luxe Drive’ with an aim to provide the luxury experience to customers across the nation. The event will engage customers through a combination of adrenalin, gourmet and haute couture. This luxury experience will be held in Jaipur on 14 – 15 March at Omaxe City, Phase 3 Ajmer Road, Jaipur.
Mercedes-Benz will also pamper potential customers with culinary delights whipped up by Michelin Star chef Vikas Khanna. Participants will also have the opportunity to interact with Khanna and be a part of this masterclass with him. The excitement will be topped-off with a dose of high street fashion through top international brands from The Collective. There will also be a styling consultant to enhance customers’ style quotient.
The Mercedes-Benz Luxe Drive will showcase the expertise and performance of Mercedes-Benz cars and SUVs, through a series of self-driving exercises on a specially designed test track. There will also be a 9 car display for customers to experience the latest products from Mercedes-Benz portfolio, including Dream Cars and New Generation cars. The visitors will also experience the ‘Ah My God!’ feeling with the range of AMG models.
There will also be a special zone for exclusive Mercedes-Benz merchandise where guests can choose and take home their favorite merchandise. A special kids zone with games for engaging the kids and MercedesTrophy zone with exclusive MercedesTrophy goodies on display will keep the participants and families engaged throughout. Guests will also have the opportunity to get a free car evaluation from Mercedes-Benz pre-owned car sales team and an opportunity for special trade-in and personalized finance offers.
