Japanese two-wheeler maker Honda has always prioritised road safety in its agenda. The company has been promoting road safety under company’s “People Come First” philosophy across 36 countries worldwide.
Honda’s India unit, Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI), said that it has entered into a Memorandum of Understanding (MoU) with Chandigarh police to adopt its first-ever Traffic Education Park in Punjab and Haryana.
Expressing his views on the MoU, Yadvinder S. Guleria, Vice President-Sales & Marketing of HMSI said, “As a leading corporate citizen Honda understands that its responsibility goes beyond production of two-wheelers to expand safe riding environment in India. The basic issue is not only infrastructure but mindset of road users. After empowering a phenomenal 60,000 participants within 1.5 years through our 4 existing traffic parks, Honda is committing itself to make Safe Riding an everyday habit of two-Wheeler riders in Chandigarh.”
Honda is set to makeover the Chandigarh Traffic Park in Sector 23-A and create a specially designed, protected environment within the 15 acres. At the Children Traffic Park, Honda will provide ‘Lifetime Safety Education’ for all age groups – starting from 5 year old school children to adults with a special focus on females wanting to have a freedom of independent mobility.
Some of the key highlights of Honda’s commitment shall be:
- Expert Honda Safety instructors (female & male) to educate new riders on correct riding techniques
- Honda’s Proprietary riding trainers which shall aid people above 13 years of age to experience over 100 possible dangers on road. The virtual experience significantly increases rider’s ability to predict & react to traffic hazards. The same can also provide instructions in Hindi language.
- Specially imported CRF 50 motorcycles so that children learn the “fun way”.
- Exchange of road safety know-how – a boon for many existing and new riders.
What do you think of Honda’s attempt to improve road safety? Do you think such initiatives should be taken in other parts of the country as well? Share your thoughts through comments below.
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