One look at the BMW 1-Series and the only term that resonates in your head is, ‘Hot-Hatch’. There are people out there, like us, who would want one, slap some racing stripes on it and add some performance bits to make it appear like an extension of their personality, Cool, Chic, Snazzy and Fast. So BMW India has launched just the thing.
The new BMW 1 Series M Performance Edition was launched in India today with an exclusive range of BMW M Performance Accessories, which includes an aerodynamics package and special exterior accents. The BMW M Aerodynamics Package includes a new front bumper, rear bumper and side sills with M Performance lettering and a blacked out front grill. Available in black and white, the BMW M Performance top stripes over the bonnet, roof and rear, ensure sporty lines. The BMW M Performance kit also includes a rear spoiler and rear fins in black, which offer high-speed stability and a premium look.
The new BMW 1 Series M Performance Edition is available in two non-metallic paintworks: Alpine White and Crimson Red and the following six metallic paintworks: Black Sapphire, Deep Sea Blue, Glacier Silver, Midnight Blue, Mineral Grey and Valencia Orange. It is available in diesel and petrol variants at BMW dealerships across India.
All India ex-showroom prices are as follows –
The BMW 116i M Performance Edition : INR 22,65,000
The BMW 118d M Performance Edition : INR 25,60,000
The BMW 118d Sport M Performance Edition : INR 28,55,000
The BMW 118d Sport Plus M Performance Edition : INR 32,50,000
Mr. Philipp von Sahr, President, BMW Group India said, “The BMW brand stands for dynamics, innovation and unique motorsport expertise. The innovative BMW M Performance Accessories bring this motorsport knowledge to the streets to individualise and enhance the sporty personality of your BMW. The dynamic appearance of the new BMW 1 Series M Performance Edition cultivates a breathtaking racing look in everyday driving.”