To celebrate the passion for riding among women, Harley-Davidson India, has announced that the company will officially launch the ‘Ladies of Harley’ Chapter in India. The Indian arm of the American motorcycle manufacturer will share the launch video on the new chapter via the company’s social media channel on March 8, 2017.
The Ladies of Harley will be an exclusive chapter of women Harley-Davidson riders in India. Like all other chapters, the intent of chapter is to ride with like-minded individuals who have a passion for motorcycling and the brand. This chapter has been established to support women motorcycle enthusiasts – both riders and passengers, and comes with its own special embroidered patch and a pin.
Speaking on the occasion, Pallavi Singh, Director Marketing, Harley-Davidson India said that in India, they have seen a strong interest among women to join the sport of leisure motorcycling and ride their own motorcycles. This women’s day, inducting Ladies of Harley as a chapter is their way of celebrating the free spirit of women Harley-Davidson riders and they hope to inspire many more.