Opus, the highly reputed and popular luxury publication house, has finally come to India with the global launch of its Official Formula 1 Opus. The Opus was launched just a day after the successful conclusion of 2012 Formula 1 Indian Grand Prix at Buddh International Circuit.
Through a strategic alliance with RK Global, Opus will be expanding its presence in the Indian market. The official launch was celebrated at an event co-hosted by Amit Bhagchandka, Group CEO, RK Global, Karl Fowler, CEO and Founder, Opus Media Group and was attended by Bollywood superstar Anil Kapoor. The evening was also attended by some F1 drivers, cricketers and politicians.
Anil Kapoor signed the Official Formula 1 Opus #1 copy which has 852 pages and weighs 37kgs. The Official Formula 1 Opus is the biggest and heaviest publication ever on Formula One racing. Each edition is hand-bound in fine leather and silk.
Karl Fowler, CEO and Founder, Opus Media Group said, “We are excited to launch The Official Formula 1 Opus in India today. With the Indian Grand Prix this weekend, we couldn’t have asked for a better platform to release the Official Formula 1 Opus. A collection of never seen before imagery and stories on the history of F1, that will make it a prized possession for the passionate fans and collectors alike. We are extremely positive about the future expansion and collaborations within the Indian market and our alliance with RK Global will help us further develop our presence in India in the coming years.”
Anil Kapoor, Bollywood Actor said, “As a Formula 1 Fan, I am proud to be a part of the special occasion to launch a timeless luxury piece which captures the story behind story of Formula 1 over the last 60 years. The amount of research and detailing that has been put behind the smallest elements of the Official Formula 1 Opus is overwhelming. For Formula 1 fans, there can never be any better memorabilia which captures unheard stories and imagery of the motorsport.”
Amit Bhagchandka, Group CEO, RK Global said, “It is a proud moment for RK Global to collaborate with Opus Media Group in India. The Indian luxury market has seen a surge in the last few years and we are extremely thrilled and positive about the future of this timeless and unique offering on the Indian turf.”
The Official Formula1 Opus illuminates the history of the popular sport and features numerous exclusive interviews and stunning imagery. The Opus aims to take the readers on a journey from the era of swashbuckling heroes to the high tech, high-octane world of the modern sport.
Not only is the Formula 1 Opus a must-have for every serious F1 fan, it is also a collectors’ item which will have an asset value in the near future. There will be a limited number of only 100 Champions Editions, which will include a signature page hand signed by every living world champion driver. This edition will be protected in a black carbon-fibre clamshell case and will be offered for UK £20,000.
The Official Formula 1 Opus will be available in India in the following 2 editions: The Champions Edition (Price – £20,000) and The Classic Edition (Price – £2,000)
In addition bidding commenced today for the much sought after Number 1 copy of the Official Formula 1 Opus as it embarks on a global tour visiting 20 countries around the world during the F1 calendar. The special Number 1 copy will be signed by VIPs from the world of Formula 1 and celebrity fans and ultimately returning to Delhi to be auctioned for a collection of charities back in Delhi during the 2013 Grand Prix weekend. The Number 1 copy will leave India this year with a starting bid of $100,000.
To see more and reserve your copy please visit www.thisisopus.in / www.rkglobal.in
To download the corporate video of Opus, please click on the following link – https://edelman.box.com/s/hs2xtcl30hklr7w6jlbn