Car makers hope spike in sales before Dussehra

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Festive season began with Ganesh Chaturthi last week and car makers/dealers have high hopes to see rise in sales before Dussehra.

Dussehra is an auspicious occasion when many people buy new vehicles. Manufacturers and dealers try to utilise this opportunity by wooing buyers by adding many offers such as free insurance, accessories and discounts during the month of September and October.

In an interview to Times of India, PB Achari, General Manager for Volkswagen Vizag said, “Customers usually have a lot of choices during this time of the year because of new car launches. Generally people show interest in purchasing cars during September as it is considered to be an auspicious time.”

Car makers are likely to introduce as many as five to six new models soon which will attract more attention from the buyers.

Venkat Goli, Managing Director of Mango Hyundai said, “Generally people can look at getting free insurance, cash discounts or exchange bonus on their old cars. This year too customers will have an array of offers and next generation cars to choose from in the upcoming season.”

So are you planning to buy a car this festive season? Tell us which one you would buy through comments below. Stay tuned to Motoroids for all the updates from the world of auto.

Source: ET Auto

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