Suzuki Motorcycle India Pvt. Ltd. registered a 2% increase in their November 2014 sales figures as compared to November 2013. Suzuki Motorcycle sold 33,400 units in November 2014 as opposed to 32,799 units in November 2013, recording a growth in its overall sales. Suzuki Motorcycles has maintained a consistent growth path over the last couple of years.
With two significant launches this year propelling the Japanese manufacturer, which include the Let’s scooter a few months back and the fresh GIXXER in September, Suzuki should hope to build more on these numbers till new launches pile up.
Speaking on this growth pattern, Mr. Atul Gupta, Executive Vice President, SMIPL, said “Our concerted efforts to promote the GIXXER and Let’s have met with positive customer sentiment. Customer satisfaction and word-of-mouth publicity are key factors that work in our favour. Growth in sales indicates that the market responds favourably to our products and we hope this is part of a continuing trend.”