Here it is, the full commercial video of the New Hyundai Verna. The ad doesn’t talk much about the engines, power or features of the car – some of the features are just shown in a flash as the video progresses. The focus definitely isn’t on the goodies, or value or features or the price – the car is presented as a style statement, as a lifestyle object. The idea is to appeal to those with a taste, show the car from the best angles, throw in some sexy looking chicks and the whole atmosphere become very urbane and upmarket. That’s what we read of it. What do you think?
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