Tata Motors has chopped off the Vista hatchback and Manza sedan from its product portfolio as the Indian car maker continues to introduce newer products. The new Tata Bolt and Zest have already been launched to replace the Vista and the Manza respectively. According to the Society of Indian Automobile Manufacturers (SIAM), Tata Motors have sold zero units of the Manza and the Indigo since July 2015.
Girish Wagh, senior vice-president of programme planning and management for passenger cars at Tata Motors, confirmed that the fifth largest car-maker in India has discontinued the Manza, Vista and Indigo. Vista’s sales were lacklustre too and the rivals outran the hatchback.
The car maker will continue to sell the Indica and Indigo in the commercial segment.
Speaking to Business Standard Wagh said, “The Indica and Indigo are still going strong in the commercial segment and are a more compelling proposition compared to the Vista and Manza. We have a clear focus on the commercial user and we will continue to have specific products for him developed with different attributes in mind.”
Source: Business Standard