Nissan India launched its Waterless Car Cleaning initiative at the opening of the 7th edition of the Happy with Nissan service campaign for its customers across India. Bollywood actor and Nissan brand ambassador Sushant Singh Rajput kicked off the eco-friendly car wash program with customers at a new Nissan workshop in Gurgaon. The seventh phase of the customer service campaign will be conducted at 148 Nissan and Datsun service outlets across India from August 17-24, 2017.
Nissan introduced its waterless washing solution for customers in India who get their car washed at Nissan service centres. After it is applied to car surfaces, the car wash material does not require any additional water to clean a car. The technique is expected to save approximately 2.8 million litres of water during the eight-day campaign and about 130 million liters per year.
The Happy with Nissan campaign includes a 60-point free vehicle check-up, discounts on accessories, and free top wash as well as customer-focused communications about the benefits of servicing and accessorizing their cars at authorized Nissan service centres. Nissan also announced that it has partnered with Paytm to enhance its network with smooth and cashless transactions for customers.
Speaking on the occasion, Arun Malhotra, managing director, Nissan Motor India, said that they are introducing their eco-friendly Waterless Car Cleaning solution as part of the seventh iteration of the customer-friendly Happy with Nissan service campaign. These efforts are just a sample of ongoing efforts to provide a peerless ownership experience for their customers across India.
Sanjeev Agarwal, vice president–after sales, Nissan Motor India, said, “Happy with Nissan gives us the chance to further connect with our customers. We are working hard to delight them with great after-sales service and a superior ownership experience. Nissan aims to always provide best-in-class customer service and is committed to bringing innovative and diverse services customized to meet our customers’ unique needs.”