Maruti Suzuki India Limited has unveiled a special limited edition ‘Ritz Genus’ on the first anniversary of Ritz model. The limited edition, ‘Ritz Genus’ has added features over the standard Ritz.
To start with the Ritz Genus features a new colour `Emerald Blue’. The colour is further accentuated through matching door handles and body colour rear view mirrors. Maruti has also thrown in some body graphics for some more distinction. The rear is enhanced with a back door garnish and a “Genus” decal.
The interiors now have a dual tone dashboard with blue-gray shades. For entertainment, the ‘Ritz Genus’ is equipped with Radio and CD with speakers and tilt-adjustable steering. Other customer-friendly features include keyless entry, rear wiper-cum-washer, and a rear parcel tray.
‘Ritz Genus’ will be available as an option on the Ritz VXi (Petrol) and Ritz VDi (Diesel) models
Speaking on the occasion Shashank Srivastava, Chief General Manager (Marketing) said, “Limited Editions are our way to bring excitement to the showrooms. We have excellent experience with Limited editions in the past. While they bring in incremental sales numbers, at the same time customer response to these special models have helped us for future product development and planning. I am confident that the Ritz Genus will find great appreciation with customers for its new add-on features.”
Here’s a list of features in the newly introduced ‘Genus’ version of the Ritz
• New signature colour: Emerald Blue
• Keyless entry
• Tilt steering
• Parcel tray
• Distinct Body graphics
• Rear wash and wiper
• Radio + CD player with speaker
• Body side mouldings
• Dual tone dashboard