The 2023 Royal Enfield Bullet 350 has hit the Indian market with a starting price of Rs 1.74 lakh (ex-showroom). This new offering finds itself nestled between the more affordable Hunter 350 and the pricier Classic 350. Let’s delve into the details of what makes this Bullet 350 special.
Royal Enfield Bullet 350 Engine and Performance
The new Bullet 350 is equipped with Royal Enfield’s J-platform engine, a 349cc single-cylinder powerhouse. This engine churns out the same 20hp and 27Nm of torque as its sibling, the Classic 350. It’s a nod to tradition, delivering the performance that Royal Enfield enthusiasts have come to love.
Pricing
Moreover, Royal Enfield has positioned the Bullet 350 as an affordable choice within its 350cc lineup. It’s priced at around Rs 19,000 less than the Classic 350 and approximately Rs 24,000 more than the Hunter 350. However, prices vary depending on the version you choose, with the base Military Red and Military Black starting at Rs 1,73,562, and the Standard Maroon and Standard Black at Rs 1,97,436. The top-of-the-line Black Gold scheme comes in at Rs 2,15,801.
Royal Enfield Bullet 350 Underpinnings and Features
The Bullet 350 shares its underpinnings with the J-platform architecture, the same foundation used for the Hunter 350, Classic 350, and the Meteor 350. Moreover, this platform houses the familiar 349cc single-cylinder engine. The Bullet 350 boasts a new frame, conventional telescopic fork, twin shock absorbers, and a 300mm front disc brake (rear disc brake on higher variants).
Visual distinctions between the Bullet 350 and the Classic 350 are notable. The Bullet 350 features a single-piece seat, a different handlebar for a more upright riding position, rectangular side boxes, and a more squared-off rear fender. It comes in five distinct colors, some with a blacked-out engine finish. Importantly, the iconic hand-painted gold pinstripes on the fuel tank, beloved by Bullet enthusiasts, continue with this new generation model.
Unique Customization Options
Buyers can further customize their Bullet 350 via Royal Enfield’s MiY configurator, which offers options like the Tripper navigation pod and alloy wheels. This ensures riders can personalize their bikes to suit their preferences.
In summary, the 2023 Royal Enfield Bullet 350 blends affordability with tradition, providing Royal Enfield enthusiasts with an enticing option in the 350cc segment.