Trying to grab each and every opportunity to boost its sales during this festive season, Indian car major Maruti Suzuki has introduced limited edition of its top selling premium hatch, Swift and compact SUV, Dzire.
The limited edition cars are named as Swift Silver Plus and Dzire Regalia and are already up for sale. Maruti has clubbed an affordable accessory pack on these two limited edition models. The list of accessories include – Sony audio and speaker system, reverse parking sensors, new upholstery, and neck pillows with back cushion. The accessories cost nearly Rs 32,000, but Maruti, in this special offer, is selling them at Rs 27,500.
Limited edition compact sedan, Dzire Regalia, also gets leather upholstery, faux wood inserts and new floor mats. On the outside, a reverse parking sensors and a new sticker-job with ‘Regalia’ badge makes way on this compact sedan.
Mechanically, both the cars remain same and are priced at Rs 4.66 lakh and Rs 5.13 lakh respectively (ex-showroom Mumbai).
We feel that these additions would help Maruti boost its sales and survive against new models introduced by competitors. That’s our opinion. Do you agree with us? Share your thoughts and opinions through comments below. Stay tuned to Motoroids for more updates from motoring industry.