As it prepares for a good year-end, Ola Electric, India’s largest EV company, has unveiled “December to Remember” discounts.
While also emerging as the best-selling scooter for three months in a row with more than 50% revenue market share in the luxury scooter class, Ola had become the fastest manufacturer to reach 1 lac in sales in November. Ola’s most recent offers aim to promote EV adoption through tantalizing, time-limited deals.
Ola, the company that now has India’s best-selling luxury scooter, has previously offered a seasonal discount of INR 10,000 on the Ola S1 Pro. Customers have responded quite favourably to Ola S1, which was introduced earlier this year at an initial price of INR 99,999. This has helped Ola’s S1 portfolio to dominate sales statistics.
Official Statement
Anshul Khandelwal, Chief Marketing Officer, Ola Electric said, “The EV momentum in India is at an inflection point and the customer preference for EVs is irrevocable. Best products and strong word of mouth have helped us achieve the leadership position. We are now introducing our first ever referral program with great rewards every month. Customers can also now take immediate deliveries of their Ola scooters at zero down payment, and enjoy additional benefits including one year of free usage of our fast-growing hyper charger network, free service for a year etc. As the market leader, we will drive and accelerate EV adoption even further.”
December Offers
Customers may now purchase an Ola scooter with no down payment, low EMIs starting at INR 2499 per month, the lowest interest rates available (starting at 8.99%), no processing fees, and additional savings on a few specific credit cards. In addition, Ola is providing free service for a year to clients who purchase in December, free use of its quickly expanding Hypercharger network for up to a year, and immediate deliveries at all of its experience centres. The ‘December to Remember’ deals from the #EndICEage Referral Program with Rewards are also available to Ola’s current customers. A raffle contest will be used to select the recipients of the company’s giveaway of 10 free S1 Pro scooters.
Ola is on pace to open 100 outlets by the end of December 2022 and 200 by March 2023. Ola has been growing its D2C presence by opening a number of new experience centres across the nation. To hasten the shift to electric transportation around the world, the business is also constructing a strong roadmap of electric vehicles.