There is no denying that India’s leading car manufacturer, maruti Suzuki, saw its monopoly slipping away as many global player came to our shores. However, aggressive pricing, understanding of the Indian car market and a great after sales network ensued that Maruti stayed on the top of the car sales charts. Now, Maruti is on its way to start trying even harder by getting aggressive with its advertisements. The marketing and advertisement budget at Maruti will see an increase by 5-10 percent this year and the manufacturer is expected to spend about 370-400 crores this year.
Comments may be moderated. If you don't see your comment, please be patient. It may be posted soon. Do not post your comment a second time. Thank you.