Maruti Suzuki recently unveiled its Ertiga seven-seater MPV at the Auto Expo 2012. In the tsunami of unveilings, press-conferences and launches at the Expo, however, the focus could not quite settle on a single product. We brought to you the pictures and the first information on the Ertiga as soon as it was launched, but the finer details and images of the car’s interiors were not quite ready at that time. Now having returned back to base, we have compiled all the data we gathered at the Expo, and will slowly present detailed information about the important products launched / unveiled at the mega event.
To Start with, the Ertiga marks the entry of Maruti Suzuki in the Utility Vehicle segment. The company is calling the Ertiga ‘India’s first compact MUV’. According to Maruti Suzuki, the Utility Vehicle (UV) segment in India accounts for around 14 per cent of the automobile industry. Of this, about 66 per cent are Multi-Purpose Vehicles (MPVs) – the segment where Ertiga is positioned. In the Indian automobile industry, the MPV is the fastest growing sub-segment amongst UVs showing a growth of around 15 per cent in the last four years.
The salient features of the Ertiga MPV are:
The Ertiga is launched in India with an aim to pioneer a new market of compact 3-row vehicles. The company’s designers have tried to build the features and attributes of a sedan. Built on the central theme of ‘togetherness’, Ertiga has ‘young dynamic confident’ Indian who want to retain individuality yet retain Indian custom of ‘togetherness’ as it’s TG.
Maruti Suzuki has tried to retain the characteristics of a passenger car with the Ertiga. They have tried to make it look stylish, sporty with an elegant appearance. The key styling of the Ertiga revolves around the basic elements of Passenger car characteristics. The effort was to encapsulate as much space within the exteriors to keep the car compact and easy to maneuver.
The interior of the Ertiga boasts of an all new three spoke tilt adjustable electric steering wheel unit. There is a certain degree of freshness to the Ertiga’s interior comparing with other Maruti Suzuki cars, but it isn’t exactly very exciting. The interior also features a twin AC, audio system (USB Compatible, 4+2 speakers), steering mounted audio controls, central door locking and keyless entry, multi information display, power windows with auto down and electrically adjustable mirror.
The Ertiga offers a three-row flexi-seating options for 7 passengers (2x3x2) that is easier to operate. The storage space after all 7 seats are occupied is rather less though, with a little over 139 liters. With the last row of seats dropped down, however, the car gets a boot space of 400+ liters.
The Ertiga will be the first Maruti Suzuki car to get the all new, reasonably powerful and light weight K-14 VVT petrol engine. In that way it’s also a global unveiling and extension of the `K’ family engines. The engine produces 95PS of peak power at 6000 rpm and 130Nm of peak torque at 4000 rpm. The petrol engine will deliver fuel efficiency of 16.02kmpl (according to CMV Rule 155 of IDC).
The car will also be available with the acclaimed 1.3 litre DDiS Super Turbo diesel engine. With that engine the car will have peak power of 90PS@4000rpm and a top end torque of 200Nm@1750rpm. The Certified fuel efficiency (CMV Rule 155, India cycle) of Diesel Ertiga is a class leading 20.77 km per litre.
During the unveiling, Managing Director and CEO of Maruti Suzuki Mr. Shinzo Nakanishi said, “The global premier of the Utility Vehicle portfolio at the Auto Expo is an iconic event as it is a reflection of the Company’s preparedness for the future competitive scenario. The Ertiga brings space, style and compactness to Utility vehicles for customers in India. As India gears to be amongst the largest global automobile markets by 2020, with the foray into UV segment, Maruti Suzuki will strengthen its leadership position in the industry. With Ertiga the Maruti Suzuki will step into the Utility Vehicle segments and effectively create a new Compact MPV segment in India.”
Engine: 1.4 liter petrol / 1.3 liter Turbo Diesel
Power: 95PS @ 6000 rpm / 90 PS @ 4000 rpm
Torque: 130 NM @ 4000 rpm / 200 Nm @ 1750 rpm
Fuel efficiency: 16.02 kmpl / 20.77 kmpl
Length x Width x Height : 4265mm x 1695mm x 1685mm
Price: Rs 6-8 lakh estimated